Digipak

After a lot of research we decided that our digipak is going  to be colourful and bright. this is to represent who we are as a band. we also wanted it to contain synergy throughout our music videos and our website. As a band we not only have one colour to unite us but one to represent us each individually. On our Digipak we wanted to show these, so that our audience could then further relate them to the artists. We took influence for this from artists like JLS where each member is represented by a colour. as you can see in the collage below they are often seen wearing their colours this is so that the public becomes more aware of them the more they see them. the colours they wear are also reflected on their album covers (bottom right) and merchandise. We attempted to represent something similar to this. on their album cover you can see that they are all united as a band by them wearing the same shade clothing and facing the same way, they all have the same expression and framing. although they aren't shown in their colours the audience know who is associated with what colour, we wanted our audience to be able to do this.

Here is the first draft of our digipak it is incomplete as it is only the first draft, as you can see we have used three main colours throughout the digipak these were Purple to unite us as a band as it is the colour associated with sweet nothing. Pink as the colour associated with Sophie the girly member of the group (myself), Orange the colour associated with Frankie the edgy member of the group, and Blue the colour associated with Liv the sassy member of the group.

1st Digipak Draft

2nd Digipak Draft

Final Draft